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International Advertising: Realities and Myths

Author: John Philip Jones

Details
  • ISBN10: 0761912452
  • ISBN13: 9780761912453
  • Format: Paperback
  • Publisher: SAGE Publications Inc
  • Published: 1999-10-01
  • Pages: 424
  • Weight: 560 grams
  • Size: 15.24x2.44x22.86 cm

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