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International Marketing: Strategy, Planning, Market Entry and Implementation

Author: Roger Bennett

Details
  • ISBN10: 0749422726
  • ISBN13: 9780749422721
  • Format: Paperback
  • Publisher: Kogan Page Ltd
  • Published: 1998-02-28
  • Pages: 400
  • Weight: 676 grams
  • Size: 15.44x2.79x23.22 cm
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