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Positioning: The Battle for Your Mind (MARKETING/SALES/ADV & PROMO)

Author: Al Ries, Jack Trout

4.5 out of 5 stars (139 ratings)
Details
  • ISBN10: 0071373586
  • ISBN13: 9780071373586
  • Format: Paperback
  • Publisher: McGraw Hill Education
  • Published: 2001-01-16
  • Pages: 224
  • Weight: 236 grams
  • Size: 13.72x1.52x20.32 cm

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