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Principles of Marketing: European Edition

Author: Philip Kotler, Prof Veronica Wong, Prof John Saunders, Gary Armstrong

Details
  • ISBN10: 0273684566
  • ISBN13: 9780273684565
  • Format: Paperback
  • Publisher: Financial Times/ Prentice Hall
  • Published: 2004-11-30
  • Pages: 992
  • Weight: 1000 grams
  • Size: 27.60x3.80x0.00 cm

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